Minions is the third installment in the Despicable Me series.
If you haven’t seen or heard about the movie, you should. Because Minions is the 10th highest grossing movie of all time.
Do you know how hard it is for the third movie in a trilogy to outshine its predecessors?
It’s the reason why Avengers 2 is behind Avengers and why the first of the Hobbit movies was the most successful of them all.
So how do you go from not being on that list with the first movie, to spot number 26 with the second, to the top 10?
You double down on what works.
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